采购与供应商How to find a reliable supplier in China (and avoid the usual traps)
A practical checklist to shortlist, verify and test Chinese suppliers before you place your first real order.
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中国采购实用指南。
供应商、品质控制、物流和成本，不讲术语，讲清楚。
博客文章目前提供英文版，中文版陆续推出。
采购与供应商
运营与库存Short-video sales spikes: how to keep your supply chain ahead of demand
A video can sell out your stock in a weekend. Here is how to share inventory across channels and set limits before a campaign goes live.
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采购与供应商How to negotiate MOQ in China and build a first order that works
A supplier's minimum order is not a fixed rule. Learn what sets it, what you can change, and how to compare a pilot order with the full MOQ.
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运营与库存TikTok Shop: set your stock and packing limits before you promote
TikTok Shop can multiply orders overnight. Use a simple go/no-go checklist so stock, quality and packing keep up with the campaign.
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运营与库存Shopify fulfillment from China: what has to happen behind each order
Your store promises a delivery date. This is the order flow, daily checks and stock rules that let your China fulfillment keep that promise.
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物流与清关How to cut China freight costs without hurting your service
The cheapest carrier is rarely the cheapest shipment. Start with accurate cargo data, consolidation and packaging, then compare total landed cost.
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采购与供应商Private label in China: how to launch your brand without losing control
Putting your logo on a product is the easy part. Define the brief, protect your designs and approve the first batch with evidence.
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采购与供应商China supplier due diligence: a checklist to verify before you pay
A platform profile is not proof. Verify who the supplier really is, what they can make and how they handle quality before the first order.
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运营与库存Seasonal inventory planning: work backwards from the date you need stock
Ordering when sales are already rising is too late. Plan back from your selling date through freight, inspection and production, and prepare an exit plan.
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品质控制Product samples from China: from brief to approval
A sample is the gate before mass production. Define what it must prove, record every deviation and keep the approved version as your reference.
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运营与库存Demand forecasting for importers: turn your sales plan into a China reorder
Forecast by SKU and market, add production, QC and freight lead times, and learn how to calculate how much to reorder.
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采购与供应商Custom packaging in China: from brief to approved first run
Packaging protects the product and carries your brand. Write a measurable brief, approve structure and artwork separately and test the full pack.
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运营与库存How to choose a fulfillment center in China (and test it before you commit)
A warehouse is more than shelves. Write a brief, check receiving, stock control and cost visibility, and run a pilot with a real exception.
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电商与一件代发Dropshipping in 2026: what actually moves the needle
No course, no guru talk. What matters when building a dropshipping business today: product, economics, your page, creatives and how to scale.
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电商与一件代发I spent $3K on Meta and people still aren't buying
A solo founder's story: great CTR, add-to-carts and zero purchases. Three suspects for where the funnel breaks, and what to test next.
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品质控制What to do after a failed pre-shipment inspection
A failed inspection is a decision point. Hold the goods, classify the defects, get a real corrective action and release only with evidence.
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电商与一件代发When dropshipping turns into a supply chain operation
Repeat demand, more SKUs and quality complaints mean you need more than a product feed. The signals, the stages and what to control first.
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物流与清关Shipping from China to Spain: DDP, customs and delivery, step by step
Plan China-to-Spain shipping as an import operation. What to define before quoting, how DDP compares and how to close each shipment.
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采购与供应商OEM vs ODM: which model fits your brand?
OEM and ODM split design and manufacturing differently. How to choose, what to compare beyond unit price and who owns what.
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品质控制How to write a product specification sheet for Chinese manufacturers
A spec sheet turns an idea into measurable requirements for quoting, sampling, production and inspection. What to include and how to control revisions.
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采购与供应商Sourcing in China across the language barrier: a practical guide for importers
Translation helps you find suppliers, but not run an order. Keep one shared record, a glossary and written confirmations.
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采购与供应商How to compare supplier quotes from China (so the cheapest isn't a trap)
Send the same RFQ to every supplier, normalize the terms before comparing price and score with a weighted matrix you set up in advance.
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品质控制How to reduce returns from the source: sourcing, QC and fulfillment
Many returns start upstream. Classify the cause, connect each one to a control and measure results by shipment cohort.
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成本与付款How to pay Chinese suppliers securely
Payment is a control, not just a checkout step. Verify the beneficiary, tie each payment to an approved order and treat bank-detail changes with suspicion.
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物流与清关Shipping from China to Japan: speed, cost and service
Fast transit is not a shipping plan. Choose by receiving date, compare the full route and prepare documents before the cargo leaves.
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成本与付款China sourcing agent fees: how to read them and compare them
A fee only means something once you know what it covers. Separate service fees, execution fees, supplier pricing and exception costs.
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采购与供应商How to evaluate an integrated sourcing and fulfillment partner in China
Don't accept "one-stop service" as an answer. Check scope, quality, warehouse, visibility and accountability, then run a pilot.
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成本与付款Total landed cost when importing from China: how to calculate it
The supplier quote is only part of your cost. Use one formula for every supplier and divide by sellable units, not ordered units.
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物流与清关China to Spain freight: air, sea, rail or DDP?
The best option depends on your cargo and the promise you need to keep. Compare modes and DDP by full landed cost and responsibility.
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采购与供应商How to choose a China sourcing platform: a guide for traditional importers
Judge a platform by how it handles the whole workflow, not by product count. Compare operating models and test it with a small pilot.
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电商与一件代发3 mistakes new dropshippers keep making, from a sourcing agent in China
MOQ that jumps when you customize, the cheapest shipping that costs the most, and a viral product with a supplier that can't scale.
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电商与一件代发Fashion store owners: what actually helped your conversion rate?
A new Shopify seller asks what really moved conversion beyond the usual advice, and suspects the problem may be the traffic, not the site.
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采购与供应商Factory or trading company in China: which is right for your business?
Factories give you lower prices and control; trading companies give you small orders and faster answers. How to tell them apart and when to choose each.
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运营与库存From 10 to 300 daily orders: how to rebuild your cross-border supply chain
What breaks as order volume grows, and how to fix it with clear goals, better data, automation and a fulfillment setup that scales.
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采购与供应商How to buy from JD.com internationally, step by step
JD Worldwide vs the main JD.com site, how to find items that ship to you, shipping and payment options, and when an agent makes it easier.
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品质控制How to create a product inspection checklist, step by step
A clear checklist lets any inspector check your product the same way. What to include, how to classify defects and how to keep it up to date.
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物流与清关How much does shipping from China to the US cost?
Rough price ranges for air, sea and express, what drives the cost, how to calculate landed cost and how to reduce it.
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采购与供应商How to buy from Taobao outside China in 2026
Account, language, finding trustworthy sellers, payment and shipping options for buying from Taobao abroad, and when an agent helps.
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物流与清关Air vs sea freight from China: which one fits your business?
Speed, cost, shipment size, reliability and environmental impact compared, with practical scenarios for ecommerce, retail and Amazon FBA.
阅读文章采购与供应商How to find trustworthy manufacturers in China in 2026
Define your specs, find suppliers on platforms, at trade shows and through agents, verify licenses, test with samples and protect your payments.
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电商与一件代发What I learned from growing a second ecommerce account
A seller's story: how a second account reached $2.2K a month with little attention, by finding what already sells and getting the small things right.
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采购与供应商How to negotiate a lower MOQ with Chinese suppliers in 2026
Why suppliers set minimums, and how to get lower ones: build the relationship, pay a little more per unit, use standard materials and run a trial order.
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运营与库存One-piece fulfillment vs bulk inventory: which model fits your business?
Ship each order as it sells, or hold stock in a warehouse? Compare cost, speed, flexibility and risk, and when a hybrid model works best.
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电商与一件代发Before you spend more on ads, fix your foundation
If your foundation is broken, ad tweaks won't save you. Start with the product, a store built to convert and a funnel that works on mobile.
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品质控制During production inspection: what it is and why it matters
Checking quality while your order is still being made, typically at 10–80% completion, catches defects early, when they're still cheap to fix.
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品质控制Pre-shipment inspection in China: what it is and why it matters
A final check of your goods before they leave the factory: what inspectors verify, how AQL sampling works and how to choose an inspection provider.
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物流与清关Why EU customers refuse international packages, and how to prevent it
Surprise customs fees are the top reason for refused parcels. Show total costs at checkout, use DDP and get your customs paperwork right.
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品质控制Quality control in China: a guide for importers and ecommerce brands
Why factory checks alone aren't enough, which inspections to combine and how to build a quality process that protects your brand.
阅读文章物流与清关DDP vs FOB vs CIF: which shipping term should you choose?
Who pays, who carries the risk and who does the work under each Incoterm, plus when to choose DDP, FOB or CIF for goods from China.
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电商与一件代发How to start a profitable dropshipping business in 2026
Dropshipping is no longer about finding cheap products. It's about a reliable supply chain: sourcing, quality, shipping and a fulfillment partner.
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FishgooMeet Fishgoo: your global fulfillment engine
Sourcing, warehousing, inspection and shipping in one system. What Fishgoo does for buyers and resellers who want to scale without the complexity.
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FishgooWhy we built Fishgoo as a China-side fulfillment layer
An Amazon seller doing $50K a month almost quit because of chaos in China. The story behind Fishgoo, and the middle layer where ecommerce breaks.
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电商与一件代发My first $7K Shopify month: AI didn't build my store, it changed how I test
A seller's story: the real numbers behind $7,200 in sales, why creatives were the hardest part and how testing ideas (not volume) made the difference.
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采购与供应商When is it time to switch suppliers?
There is no perfect supplier. The question is whether yours is helping you grow or slowing you down. The signs, the hidden costs and how to evaluate them.
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电商与一件代发Why are more 17-year-olds starting ecommerce businesses?
Young founders can launch faster than ever, but lasting growth still depends on disciplined operations, trust and execution. What a teenager's questions reveal.
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采购与供应商I spent 3 days chasing my supplier around China (and Google Translate almost started a war)
A funny but useful story about supplier communication: why context, confirmation and showing up matter when you source from China.
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电商与一件代发What I learned from 4 years of running a dropshipping platform
After watching thousands of stores launch and scale, the pattern is clear: operations, not product selection, decide who survives.
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